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Norwegian Farm Life delivered one of his most emotional segments through his BetterHelp partnership. Reflecting on his daughter’s diagnosis and how it shaped his family, he transitioned naturally into the importance of mental health support. The storytelling came first, the brand second, which made the message land with sincerity and strength.
deliverables
Integrated YouTube video Better Help.
activation
Found and Explained seamlessly integrated Holzkern into their content, drawing a compelling parallel between the craftsmanship of historical timepieces and Holzkern's nature-inspired watch designs. The campaign authentically connected with their audience by weaving the brand into their signature deep-dive storytelling, reinforcing Holzkern’s brand identity and driving engagement among history and engineering enthusiasts. The activation effectively met key KPIs, boosting brand awareness and interest in Holzkern’s unique wooden watches.
deliverables
Integrated YouTube video featuring Holzkern.
activation
Wesley Treat was sponsored by DeleteMe. He shared how it’s helped him remove his information from data brokers. He mentioned he’s been using it for a while, and thanks to it, he’s now able to be more selective with the jobs he takes as the inquiries don’t get lost in spam or mail anymore. It was a simple, honest integration that showed how DeleteMe makes a real difference behind the scenes.
deliverables
Integrated YouTube video featuring DeleteMe.
activation
Calum seamlessly integrated Odoo into his content by showcasing how the platform powers the behind the scenes operations of his Gallery and Coffee shop. Across five integrations, he demonstrated how Odoo’s accounting and finance tools help him stay on top of sales, track expenses, and manage day to day financials. He also highlighted the use of Odoo’s website builder to create a professional online presence for the business. By walking through a variety of Odoo’s tools with specific, real world examples, Calum illustrated how the platform streamlines everything from inventory management to e-commerce and reporting. The activation effectively communicated Odoo’s value to small business owners looking for a centralized, efficient way to manage their operations.
deliverables
5x Integrated YouTube videos featuring Odoo.
activation
Andrew Lam delivered a compelling integration of Incogni by drawing a powerful analogy between home security and online privacy vulnerabilities. Through a personal story involving a real scam attempt on his father, he highlighted the dangers of data exposure and the role data brokers play in facilitating these risks. The narrative struck an emotional chord with viewers and underscored the importance of taking control of personal information. By walking through his and his father’s experience using Incogni, Andrew showcased the platform’s ease of use and transparency, reinforcing Incogni’s value as a proactive privacy solution. The activation successfully resonated with a privacy conscious audience, driving awareness and engagement with the tool.
deliverables
Integrated YouTube video featuring Incogni.
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activation
Current Concept brought JLCCNC into his video with the same mix of comedy and engineering insight that defines his channel. He needed a custom aluminum piece cut to act like a robot arm for his build, but local machining prices were absurd, so he turned to JLCCNC to show how easy it is to order precision parts online. In typical fashion, he did it upside down across the room, using a zoom lens as binoculars and a Bluetooth mouse to navigate the site. The bit was ridiculous yet brilliant, keeping viewers engaged while giving JLCCNC real, memorable brand recognition.
deliverables
Integrated YouTube video featuring JLCCNC.
